609 Experience

Client Brief

Blokk. is a brand of clothing locally made in Lebanon.

It's collections of fast fashion and everyday casual wear.

Client asked us to provide the Name, branding, and identity of the project

Concept

BLOCK

verb

1. MAKE THE MOVEMENT IMPOSSIBLE

2. DESIGN OR PLAN THE MOVEMENTS

BLOCK

noun

1. AN OBSTACLE TO THE NORMAL FUNCTIONING OF SOMETHING.

The idea behind Blokk. is a brand that disrupts the normal disrupts the mundane, and introduces instead the extraordinary.

Tagline being "Reflect who you are."