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WOW
Dubai, UAE
Introduction
WOW is a company based in the UAE that offers different kind of products and services such as:
- Fun gift items
- Customized gift boxes 
- Balloon arrangements
- Event planning services

They came to us for a rebranding project and concept creation with the aim of having a more targeted brand with a strong positioning
Concept
What we created is a simple and fun logo that is also timeless. 
The colors incite happiness and motivation. 

We also created a brand story that goes like:

We‛re creators of happiness.
We look fun, edgy and witty
while also being meticulous and professional.
We represent a generation that is escaping mechanization, automation and redundancy while looking for
the exceptional, the particular and the distinctive.
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